Construction of University-Enterprise Talent Cultivation Mode in E-Commerce Industry Base Based on the Learning Map Theory System-- Take Xi’an International Trade & Logistics Park as an Example

Learning map theory system is recognized as a talent training method. This approach is featured by "SMP", which means Systemic(S), Modular (M), and Practical (P). This is a good combination of needs and training in order to achieve the training target. Moreover, it can better satisfy the practical needs of the electronic commerce industry base for the double creative talents, so that the training effect can be more easily guaranteed. This paper is on the basis of this theory, and take one of the national e-business demonstration bases -- Xi’an International Trade & Logistics Park as an example. It takes the learning map theory system as the thinking tool, gives full play to the role of the talent service center in the industrial base, and makes it as a bridge between the cooperation school and the enterprise in the base. Based on the understanding of competency requirements and career development needs of enterprises as well as the integration of university teaching system, it will make students have a clear direction for business requirements and their career development. Moreover, it is possible to make the enterprise have more efficient employees and make the e-commerce industry base more dynamic.

Learning map theory; E-commerce; Industrial base; Talent training model

Jiayi Zeng. Construction of University-Enterprise Talent Cultivation Mode in E-Commerce Industry Base Based on the Learning Map Theory System-- Take Xi’an International Trade & Logistics Park as an Example. 2019 International Conference on Advanced Education, Service and Management (AESM 2019). 2019, Vol.3: 611-615. DOI: https://doi.org/10.35532/JSSS.V3.136.